About Us

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About Us

At Simple Energy we’re changing how millions of people save energy by revolutionizing how utilities engage their customers. We bring a deep understanding of the energy industry and leading behavioral science and game mechanics.

We combine these insights with the powerful tools of the modern social web to engage customers and get our utility partners the results their regulators demand.

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Solutions and Approach

Simple Energy’s Customer Engagement Platform supports utility smart grid, energy efficiency and demand response programs by making them social, fun, and simple.

  • Customer Engagement - Building connections between utilities and their customers.
  • Energy Efficiency - Changing behavior and boosting energy efficiency sign ups.
  • Demand Response - Driving customer load shifting and increasing auto-DR participation.
  • Smart Grid - Providing customers a fun way to understand and interact with the smart grid.

Simple Energy was founded

in 2010

and released the first version of its product in 2011.

Simple Energy is

a TechStars

Boulder 2011 company.

Simple Energy has

top Advisors,

from the energy industry and behavioral sciences.

The company is based in

Boulder, Colorado

a mecca for startups and the tech industry.