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SMUD and Simple Energy Partner to Deliver Innovative Marketplace

By Crawford Frazer on June 13, 2017

SMUD, the sixth-largest community-owned electric service in the nation, has announced a new partnership with Simple Energy, the nation’s leading provider of utility-branded marketplaces. At launch, SMUD’s new marketplace will offer customers in the Sacramento region energy-related and smart-home products and services — with instant online rebates in the shopping cart — that can be […]

Case Study: Driving the Highest Rate of Transactions in the Industry

By Crawford Frazer on

The Undisputed Leader in Marketplace Transactions Simple Energy’s Marketplace consistently drives the highest rate of energy-saving product transactions in the U.S., for utilities such as Exelon Utilities, Southern Company, National Grid, Xcel Energy, Central Hudson Gas & Electric, and Orange & Rockland. Utility Goals In January of this year, a large Northeast IOU released their […]

Eight Global Utilities Select Simple Energy for Innovation Program

By Crawford Frazer on April 23, 2017

A consortium of eight of the leading global utilities has selected Simple Energy as one of the 12 companies for a new, first-of-its-kind innovation program. The utilities—AusNet Services, Dubai Electricity and Water Authority (DEWA), ESB Ireland (Electricity Supply Board), EDP (Energias de Portugal), innogy SE, Origin Energy, Singapore Power, and Tokyo Electric Power Company (TEPCO)—created […]

New Online Store Delivers Efficiency, Value and Choice to Gulf Power Customers

By Crawford Frazer on March 20, 2017

Southern Company expands utility online marketplace platform to a second service area, covering a combined 2.5 million residential customers Florida energy provider Gulf Power launched a new online marketplace this week that will connect its half a million customers with energy-efficient products, more choice and better value. Gulf Power customers can now visit Gulf Power […]

Simple Energy’s Marketplace Exceeds Xcel Energy Goals

By Crawford Frazer on

The Xcel Energy Store, powered by Simple Energy, is a utility-branded online storefront available to approximately 2.4 million Xcel Energy customers in Colorado and Minnesota. The e-commerce platform enables instant rebates on energy-efficient devices for customers upon checkout. During the Store’s pilot stage (2015-16), the utility’s focus was solely on wi-fi thermostat sales—and subsequently enrolling […]

Greentech Media Covers Simple Energy Marketplace

By Crawford Frazer on February 22, 2017

Simple Energy launched Marketplace as a friendly, easy-to-use e-commerce channel where customers can enroll in utility programs and rates as well as purchase products and services. With utility branding attached to each Marketplace, the utility can position itself as customers’ trusted source of energy-saving products and services. As Marketplace adoption expands across the US, we […]

Huge Success for ComEd Marketplace

By Crawford Frazer on

Simple Energy is fortunate to be the Marketplace provider for ComEd as part of our agreement with Exelon Utilities. Following Thanksgiving 2016, we launched a Black Friday / Cyber Monday marketing campaign to drive customers of those utilities to their respective marketplaces. The results we saw showed that customers are more than interested in the […]

2016 Year in Review

By Crawford Frazer on

Despite the newfound uncertainty in the clean energy space, 2016 was a year of incredible highs. On a personal note, my wife and I celebrated the birth of our second child. And all of us at Simple Energy celebrated the newfound success of our Marketplace platform.   It was by far the best year we’ve […]