3 ways to inspire customers to take energy-saving actions

By Cassie Holdridge on October 29, 2014

At some point in our lives, we all need a little extra motivation. From running a marathon, to starting a company, or even getting out of bed some days, added motivation can be the driving force to helping you achieve your goals. However motivation is not one size fits all. Different people are motivated – […]

Horizon Utilities customers can now earn AIR MILES for conserving energy

By Kat on October 24, 2014

Hamilton/St.Catharines, Ontario (24 October 2014) – Horizon Utilities Corporation, in partnership with Simple Energy, will deliver an online conservation and demand management pilot program that rewards residential customers with AIR MILES® reward miles for reducing their household energy use. The online program is called Take Charge · Save Energy · Earn Rewards and runs for […]

Gamification for Utilities: Captivating Customers with Energy Information

By Karl Sowa on October 20, 2014

Whenever I plan a trip to an energy conference, such as tomorrow’s Emerging Technologies Summit, I end up entering  my frequent flier information as part of the booking. And when that happens, I’m reminded of how airline miles programs have become a huge part of booking travel. Some people spend hours every week playing the […]

Fierce Innovation Awards: Energy Edition Announce Finalists, Simple Energy Recognized

By Kat on September 25, 2014

Boulder, CO (September 25, 2014) – Simple Energy announced today that is has been selected as a finalist in this year’s Fierce Innovation Awards: Energy Edition, a utility- reviewed awards program from the publishers of FierceEnergy and FierceSmartGrid. Simple Energy was recognized as a finalist in the category of Customer Engagement. Simple Energy was selected […]

Techstars: Satisfaction Guaranteed

By Yoav Lurie on September 17, 2014

Few things build as much confidence in a prospective buyer as a money-back guarantee. Not only because she can rest assured that she could get her money back if she were to be unsatisfied; but, more importantly, she knows that the vendor is so confident in his product that he’s willing to stand behind it […]

Dinosaurs, corporations, and the changing utility business model.

By Kat on September 15, 2014

How to explain gaps in a fossil record? The theory of punctuated equilibrium – first proffered by paleontologists Niles Eldridge and Stephen Jay Gould in 1972 in response to a puzzling absence of transitory dinosaur fossils – suggests that evolution does not occur gradually over long periods of time (phyletic gradualism). Rather, punctuated equilibrium holds […]

Simple Energy’s Startup Space

By Kat on August 11, 2014

TechStars recently did a 1-minute video on Simple Energy’s amazing office space and how our mission of motivating people to save energy has been weaved into the office culture.

Why Simple Energy is backing Tom Christie’s Django REST Framework on Kickstarter

By Kat on July 22, 2014

Today, we backed Tom Christie’s Django REST Framework Kickstarter at the Platinum level. I’m Kit La Touche, a web developer here at Simple Energy. I’m going to talk a little bit about why this was worth it to us. At Simple Energy, we’ve been transitioning our core web stack to Django, for the increased reliability, […]